Graduated from MA International Relations and MA Media and Communications, Oleksandra Hryhorieva has been working in the field of marketing and communications for 5 years. She is Project Lead at Wine Travel Awards, wine journalist and editor at Drinks+ Communication Group. As a public speaker, she presents the WTA project at international platforms such as London Wine Fair, Vinitaly, Bordeaux Wine Week, Wine & Spirit Tourism International Trade Fair and of course at IWINETC 2023.

Oleksandra together with Veronika Busel will be delivering a talk at IWINETC 2023 titled:

Shine Bright Like a Diamond. Add Value to your Wine Tourism Brand: What Wine Travel Awards can Offer

In the competitive wine and culinary tourism world, wine tourism experience providers are more often than not on the look out for cutting-edge tools to differentiate themselves, to promote their services and to raise greater awareness about their experiences and destination. The Wine Travel Awards – an innovative PR and marketing project in the field of wine tourism – perfectly respond to this demand.