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  • 2011 Portugal Speakers
  • Jayme H. Simões

    March 16, 2011 •

    By w3designer

    Speaker Notes

    2011 IWINETC – Oporto

    Cracking the American Market: The Battle for the Minds and Loyalty of the U.S. Consumer

    Jayme Henriques Simões the agency president will walk you through the U.S. consumer market, and look at the approach for Turismo de Portugal, ViniPortugal, and SATA. At the end of this presentation you will find a new perspective on how to reach U.S. consumers. Experience is like conducting a symphony orchestra – the representation of the overarching brand to the consumer is the sound of many great individual brands and regions. The goal is to strategically promote them in harmony.

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International Wine Tourism Conference (IWINETC)

Founded in Spain in 2009, the International Wine Tourism Conference has now accommodated over 2,500 wine & culinary tourism professionals in 45 different countries throughout the world.

Though opportunities for international networking, professional development, and world class industry information you will find that our conferences and workshops offer unique ways to discover grape escape destinations around the world.

IWINETC is the destination for those involved in wine, gastronomy and tourism. So come along and share your point of view and gain from the experience of others.

Past Conferences

  • 2020 Friuli Venezia Giulia, Italy
  • 2019 Basque Country, Spain
  • 2018 Budapest, Hungary
  • 2017 Sicily, Italy
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  • 2015 Champagne, France
  • 2014 Tbilisi, Georgia
  • 2013 Zagreb, Croatia
  • 2012 Perugia, Italy
  • 2011 Porto, Portugal: Speakers
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Tel: +34.93.897.70.48
Email: info@winepleasures.com
Wine Events Worldwide.
Vino y Sol, 1 · 08779
La Llacuna, Barcelona-Spain

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