Post-Pandemic Digital Recovery
Digital experiences have found their home with consumers and this means traditional models of booking travel and tourism experiences have changed. More and more consumers are looking online but where they are looking constantly shifts. While word of mouth remains an important driver of sales, digital experiences are key. This session will look at the research around changing consumer behaviour and recommend practical strategies to capture (and recapture) digital travel and tourism seekers.
Catch up on missed IWINETC sessions. Click on the talk title below to view Judith’s speaker notes:
