Eter is a wine tourism specialist and represents the Californian wine marketing and communication agency – Balzac. She holds a master’s degree from the University Rovira I Virgili, Bordeaux University, and Porto University in the International Master Program on Wine Tourism Innovation (WINTOUR). She has research experience from Tbilisi State University, where she earned a master’s degree in Psychological Anthropology. Eter was also a researcher at a leading Georgian research firm.

Iker delivered a talk at IWINETC 2023 as follows:

How to WOW in Wine Tourism? Best Practices Revealed based on Global Research>>