Tarragona, Spain 23 & 24 March 2023
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  • Peter Syme

    August 25, 2021 •

    By winepleasures

    Peter operates his own inbound adventure activity business in Scotland and also an outbound global expedition business. He has also owned and operated inbound activity businesses in Spain and Morocco. He has travelled and operated in over 120 countries and his businesses have helped introduce over two hundred thousand customers to adventure. He is a regular speaker at travel events around the world on the impact of the digital era on small tourism businesses and what they can do to thrive with so much change happening. He is also a regular speaker at University MBA and executive leadership courses on Digital Transformation. His current passion is being a strategic advisor to several scalable digital startups in the tours and activities sector.

    Peter will be delivering a talk at IWINETC 2023 as follows:

    How Artificial Intelligence Will Transform Wine & Culinary Tourism

    Artificial intelligence is not new. It has been around since the 1950s. However, 2023 is the year that impacts everyone in travel and tourism.  We will discuss and demonstrate how to make your content production 10-100 times more productive and also how this can help increase traffic and engagement in lesser know wine tourism regions. Also we cover how to produce content at a 1000% faster rate including unique writing and photography all produced by AI and demo it live.

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International Wine Tourism Conference (IWINETC)

Founded in Spain in 2009, the International Wine Tourism Conference has now accommodated over 2,500 wine & culinary tourism professionals in 45 different countries throughout the world.

Though opportunities for international networking, professional development, and world class industry information you will find that our conferences and workshops offer unique ways to discover grape escape destinations around the world.

IWINETC is the destination for those involved in wine, gastronomy and tourism. So come along and share your point of view and gain from the experience of others.

Past Conferences

  • 2020 Friuli Venezia Giulia, Italy
  • 2019 Basque Country, Spain
  • 2018 Budapest, Hungary
  • 2017 Sicily, Italy
  • 2016 Barcelona, Spain
  • 2015 Champagne, France
  • 2014 Tbilisi, Georgia
  • 2013 Zagreb, Croatia
  • 2012 Perugia, Italy
  • 2011 Porto, Portugal: Speakers
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Contact

Tel: +34.93.897.70.48
Email: info@winepleasures.com

Wine Events Worldwide.
Vino y Sol, 1 · 08779
La Llacuna, Barcelona-Spain

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Contact Info

Tel: +34.93.897.70.48
Email: info@winepleasures.com
Wine Events Worldwide.
Vino y Sol, 1 · 08779
La Llacuna, Barcelona-Spain

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