Ilinka Terziyska

Associate professor Ilinka Terziyska serves as a faculty member in the Tourism Department at Southwest University “Neofit Rilski” (Bulgaria). She instructs various courses, such as Introduction to Tourism, Cultural Tour Design, Cultural Tourism, Wine & Food Tourism, and Tourist Behavior. Her research focuses on the critical factors for wine tourism development, wine tourism benchmarking, consumer experiences and the study of wine tourists' behavior. With a portfolio of over 50 publications, comprising two monographs and a textbook, she has made substantial contributions to her field.