A Day in the Life of an IWINETC Blogger

Apr 4, 2013 | Wine Tourism Conference

7:00 am – Wake up! A blogger has things to research and prep for the day.

8:30 am – Breakfast buffet. Item of note: ‘bacon’ on Croatia is really fried prosciutto

9:30 am – Branding Nova Scotia’s wine region with Lesley Trites (Girl on Wine). Lesley shared with us that the Nova Scotia has only been developed since the 1980’s and the wines really aren’t exported out of the region. The climate and the soil of the region promote the successful growth of hybrid grapes such as seyval, marechal foch and New York muscat.

11:00 am – Nothing like a little morning banter! Brix Chicks and Luscious Lushes enouraged us to run for  the border! In ‘Undiscovered to Discovered’ they highlighted Baja, Mexico as a place to visit for its culinary history, hospitality and wine. Baja has invested thousands of dollars in their tourism prrogram, which now includes wine. They launched a successfful socia media campaign using ‘search, connect and engage’ to get the word out and attract tourists.

12:00 – Case study with new architeture in Bordeaux & Rioja. Unsure of what to expect from this seminar, but being a lover of amazing architecture, I attended. What a treat! Dr. Fabrizio Bucella shared with us his thesis research on architecture and wine. Yes, they are related. Bordeaux and Rioja have taken the approach of having wineries designed by a well-known architect. The idea is that wine is more than a  product to eat or drink and it can be highlighted in additional ways. Putting a focus on winery architecture will bring new wine tourists to the wineries and the region.

13:00 – Lunch! A blogger has to keep their energy up.

14:00 – A quick walk to Zagreb’s main square.

IWINETC 2014 Georgia15:00 – Georgia – Cradle of Wine. Georgia, the country mind you, has a rich wine history dating back almost 8,000 years! Georgians consider wine a way of life. They prepare lavish feasts and toasts to accompany the wines and consider wine tourism and guests god sent.

15:45 – Goodbye Zagreb, thank you for your hospitality! Hello Georgia  next year’s IWINETC host! And now, we drink the wines of Georgia in celebration.

Tanisha Townsend

Photo Mary Cressler

International Wine Tourism Conference (IWINETC)

Founded in Spain in 2009, the International Wine Tourism Conference (IWINETC) has now accommodated over 2,500 wine & culinary tourism professionals in 45 different countries throughout the world.

Though opportunities for international networking, professional development, and world class industry information you will find that our conferences and workshops offer unique ways to discover grape escape destinations around the world.

IWINETC is the destination for those involved in wine, gastronomy and tourism. So come along and share your point of view and gain from the experience of others.


Tel: +34.93.897.70.48
Email: info@winepleasures.com

Wine Events Worldwide.
Vino y Sol, 1 · 08779
La Llacuna, Barcelona-Spain


Join the IWINETC Network

Stay up to date on conference happenings


Join the IWINETC Network
Stay up to date on conference happenings