IWINETC today announced Felicity Carter Editor-in-chief of Meininger’s Wine Business International, as the fifth of six exciting keynote speakers lined up for IWINETC 2020, which takes place in Trieste from 24-25 March.
It’s third time back at IWINETC for Felicity and for the 2020 edition of the IWINETC she will be delivering a talk titled: Turn your staff into your best advocates. “Staff are the key to a successful wine tourism experience, whether they work in the cellar door or in marketing. But too often, staff training is limited to giving staff members information on the wines they’re selling and nothing more. Felicity Carter presents case studies of wine businesses that have improved their bottom line – and their visitor satisfaction – with better staff training”.
Felicity is a regular speaker at international wine events from ProWein to Wine2Wine, and she has spoken on wine tourism at a number of international conferences, including in Spain’s Basque Country, Hungary, South Africa and Portugal. A wine judge, Felicity has judged in Portugal, Germany, Bordeaux, Brussels and Georgia, and in 2015 formed part of the ‘empowerment of women in wine’ panel for Wines of Argentina. She is an international judge of the Australian Gourmet Traveller Wine List of the Year, and the China Wine List of the Year, and has been the international judge of the nationally televised German Wine Queen finals.
The IWINETC 2020 two day conference and one day B2B Workshop will take place from 24 – 26 March at Stazione Marittima Conference Hall, Molo Bersaglieri 3 – 34124 Trieste Friuli Venezia Giulia (Italy) and is supported by PromoTurismoFVG. Registration open. For more information, visit: www.iwinetc.com